Alessandro Bellati
Director, Product Innovation & N.A. Product Design & Creation
SAFILO
Alessandro Bellati is currently working as Director of Product Innovation and N.A. Product Design & Creation for SAFILO. In his North American role he oversees all the product design and development for US based brands of the SAFILO portfolio, while in his global role he oversee all the product innovation of SAFILO globally and cross-categories.
Recent focus has been on product sustainability and product digitalization; one of the most remarkable projects he has been involved in recent past is “The Ocean Clean-up” initiative producing sunglasses with material retrieved from the Great Garbage Pacific Patch.
Alessandro joined SAFILO in 2013 working as Innovation manager for technology and production processes; formerly he worked as R&D manager for DAINESE S.p.A. where he succeeded in bringing to the market the first electronic airbag for motorcyclist use.
He graduated in mechanical engineering in 2003 and has a Ph.D. in motorcycle engineering.